4^th Quarter 2007

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Home / Past Issues / December 2007

PAST ISSUE: December 2006

	10 Must-Have Direct Marketing Tools and Resources Looking for great ideas to launch your next campaign or direct marketing program? Look no farther than this list of great organizations, websites, books and more to kick-start your efforts. View this article
	5 Lists To Build Direct Marketing Success The direct marketing industry places a lot of emphasis on buying and selling lists�??but what about creating your own? These five ideas can turn your own experience into a valuable resource library. View this article
	AccuTips Book Review "Direct Marketing Checklists" By John Stockwell and Henry Shaw Containing 99 ready-to-use checklists, charts and forms that help ensure your success, this book contains everything you need to save time, reduce costs, eliminate risk, and ensure that your direct marketing programs are on track to succeed. View this article
	Industry News Find out about this holiday's "Multi-Channel Shopper"; Getting over "Ad Avoidance"; New Data Changes Perspective on Hispanic Marketing; and more. View this article




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